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FAQs

Why MyChannl?

- MyChannl is the only market intelligence app that shows you in near-real time all that’s published about your topics of interest (keywords or combination of keywords), within the ecosystem of your choice, selected by level of influence, level of relevance as well as language and geographical location of the sources.

- You can use MyChannl to monitor you brand, detect reputation risk early, identify and engage influencers, track competitors, manage crises and more.

- The app listens for you 24/7 to vast amounts of sources: hundreds of thousands of blogs, twitter feeds, discussion groups, forums, Linkedin, Facebook and more.

- For each client, we manually calibrate the algorithms and smart filters so that the app distills the endless stream of conversations online and shows you, on your smart phone, iPad or computer just what you want to see, with very little duplicate or irrelevant content.
- All you have to do is login, select a feed and scroll to read. No learning curve.

 

How does it work?

- You tell us what feeds you would like to receive: your combination of topics, keywords, level of influence and relevance of sources for each feed, as well as their language and geographical location of the sources.For example:
“I’d like a custom channel with 3 feeds streaming in near-real time all articles published by sources with high and medium-level influence in the US, about medical malpractice, professional liability, and e-Discovery, and containing the name of at least one of our 10 top competitors.”

- We calibrate the algorithms of the platform according to your request, work with you to optimize the feed, and send you the login information.

- All you do is login, select a feed and scroll to read. No learning curve.

- Each feed delivers to you a customized stream of content, according to your specifications, updated 24/7.

 

Benefits

- Listen to the relevant conversations within your community

- Detect reputational risk early on and take prompt action

- Monitor your brand

- Track what competitors are doing

- Identify influencers and candidates for blogger outreach

- Get insights for product development

- Save many hours each week

 

Individual Premium License: app, analytics, consultation

- This license gives you:
- Your own channel with up to three custom feeds – Each month, a report with advanced social analytics and a half-hour telephone consultation.

- We use our semantic data intelligence platform to create for you monthly custom reports containing fact-based analytics about the social footprint and ranking of your brand, competitors or topics of interest.

- During each telephone consultation, we:
- Review your specific business goals and how online market intelligence can help you reach these goals.
- Go over the analytics:
- Share of voice: frequency of display of your brand/topics (number of
conversations per week and percentage of conversations in your ecosystem)
- Share of mind: percentage of high/medium/low influencers who have
discussed your brand/topic
- Updated leaderboard of the online influencers in your community
- Updated profile of your online ecosystem (number of sources, level of activity)
- Discuss the findings and translate them into actionable insights:
- How have these indicators evolved, and why?
- What does this mean for your business?
- What can be done to improve this situation?

 

Custom consulting

We offer additional, custom consulting services with JM Bonthous, including:
- Market intelligence: competitors’ online presence, social structure of the ecosystem, segmentation leveraging the organic structure of the community

- PR/community engagement: brand monitoring, influencer engagement/buzz, social presence optimization

- Content marketing: content creation, curation and syndication, thought leadership development, internal community mobilization

- Advertising: selection of media buy on social sites, social retargeting

- Web analytics: SEO and link-building

 

Compatibility of the app?

The app has been written in a language that makes it compatible with a wide range of platforms and operating systems. Here is the status of compatibility, updated to the best of our knowledge:

A-grade – Full enhanced experience with Ajax-based animated page transitions
• Apple iOS 3.2-5.0 – Tested on the original iPad (4.3 / 5.0), iPad 2 (4.3), original iPhone (3.1), iPhone 3 (3.2), 3GS (4.3), 4 (4.3 / 5.0), and 4S (5.0)
• Android 2.1-2.3 – Tested on the HTC Incredible (2.2), original Droid (2.2), HTC Aria (2.1),
• Google Nexus S (2.3). Functional on 1.5 & 1.6 but performance may be sluggish, tested on Google G1 (1.5)
• Android 3.1 (Honeycomb) – Tested on the Samsung Galaxy Tab 10.1 and Motorola XOOM
• Android 4.0 (ICS) – Early reports are positive. Transitions can be poor on upgraded devices
• Windows Phone 7-7.5 – Tested on the HTC Surround (7.0) HTC Trophy (7.5), LG-E900 (7.5), Nokia Lumia 800
• Blackberry 6.0 – Tested on the Torch 9800 and Style 9670
• Blackberry 7 – Tested on BlackBerry® Torch 9810
• Blackberry Playbook (1.0-2.0) – Tested on PlayBook
• Palm WebOS (1.4-2.0) – Tested on the Palm Pixi (1.4), Pre (1.4), Pre 2 (2.0)
• Palm WebOS 3.0 – Tested on HP TouchPad
• Firebox Mobile (10 Beta) – Tested on Android 2.3 device
• Skyfire 4.1 – Tested on Android 2.3 device
• Opera Mobile 11.5: Tested on Android 2.3
• Meego 1.2 – Tested on Nokia 950 and N9
• Samsung bada 2.0 – Tested on a Samsung Wave 3, Dolphin browser
• UC Browser – Tested on Android 2.3 device
• Kindle 3 and Fire – Tested on the built-in WebKit browser for each
• Nook Color 1.4.1 – Tested on original Nook Color, not Nook Tablet
• Chrome Desktop 11-17 – Tested on OS X 10.6.7 and Windows 7
• Firefox Desktop 4-9 – Tested on OS X 10.6.7 and Windows 7
• Internet Explorer 7-9 – Tested on Windows XP, Vista and 7
• Opera Desktop 10-11 – Tested on OS X 10.6.7 and Windows 7

B-grade – Enhanced experience except without Ajax navigation features
• Blackberry 5.0: Tested on the Storm 2 9550, Bold 9770
• Opera Mini (5.0-6.5) – Tested on iOS 3.2/4.3 and Android 2.3
• Nokia Symbian^3 – Tested on Nokia N8 (Symbian^3), C7 (Symbian^3), also works on N97 (Symbian^1)

C-grade – Basic, non-enhanced HTML experience that is still functional
• Blackberry 4.x – Tested on the Curve 8330
• Windows Mobile – Tested on the HTC Leo (WinMo 5.2)
• All older smart phone platforms and feature phones – Any device that doesn’t support media queries will receive the basic, C grade experience

Compatibility:


... and almost all tablets and smart phones